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Personal Styling

Máirín Ní Bheacháin,  MoStyle

Máirín Ní Bheacháin  MoStyle

Máirín is a personal stylist and joined Dun Laoghaire Rathdown Chamber during the Spring of 2019 and is into her second year of business.

“It’s about what you want to say and put the fun back in it.”   Máirín works to build your confidence, she says it is about you want to say about yourself, “who you are, how you feel good in your own skin. Whatever makes it easy.”

While we would all like to completely reinvent ourselves with lots of money, most people’s contact with her is prompted by change, change in relationships, job, milestones, it is a bit like her own experience, a new career prompted by illness.

Despite our usual reluctance to let someone into our home, Máirín's business, MoStyle, takes a unique approach to personal styling by offering a wardrobe analysis service. Rather than just rushing out and buying all around them, she helps clients take stock of what they actually have. "The clients try on absolutely everything and I take pictures of them, just between me and them, and that kind of helps them get an idea of what looks good and what doesn't”.  This makes for smarter shopping in the future because you now know your shape, you know the colours that suit, you know the cuts that work for you, what you do need and what you don't need.
Affordable pricing is documented on the website.

In an extension of her business, Máirín gives talks on Moyamoya, the rare, progressive cerebrovascular disorder caused by blocked arteries at the base of the brain that created this change in life, “I go and tell my story and I bring a rail of clothes with me”.  She has spoken at the likes of Irish Countrywomen's Association (ICA) and some of the big tech giants based in Dublin.

'you only get one life and life is for living'. I was like, ‘right, this is a chance to do something that I really want to do”. - Image Magazine

When you look at competing Owner/Manager businesses, there is always something about them that makes them uniquely different to everyone else.  So why is Máirín’s stylist business different?  She says, “I love it, I had brain surgery three years ago, I couldn’t speak, read or write”. After two and a half years of speech and language therapy she started her own business.

 “What got me to it was working with Dress for Success, and I realised, this is something I can do!”

Her sister helped her write a letter to Dress for Success.   They are all about helping women get back into the workforce, and they took her on as a stylist and that gave her the confidence to realise not only that this was the life for her, but that she was very good at it!

She started to network with other business women, and found it good, “It was great because I was only a year in business, and I got to meet others in a similar situation.”  Máirín found it really friendly, helpful, “an environment where you could join the dots and help each other.”
In regard to the Chamber itself, she continues to find it so helpful, “everyone wants to help other people’s business”.   Máirín feels the Chamber runs really good events and loves the informal networking, where everyone comes across as approachable.

Links to Articles online:

Máirín‘s website is and she can be contacted on her mobile +353868388575 or by email at [email protected]  and

“Whatever works for you!”

Attached are the style reports Máirín woks from! FREE!


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